Customers around the world have made Ford Mustang the best-selling sports car on the globe during the first half of the year, according to global IHS Automotive registration data.
During the first six months of 2015, customers globally registered 76,124 vehicles – a 56 percent increase versus the same period last year.
“Initial global response to the Mustang has been strong, and we are only in second gear,” said Stephen Odell, executive vice president, Global Marketing, Sales and Service. “We continue accelerating production and global reach with right-hand-drive models now coming out of the plant.”
Production of the right-hand-drive Mustang model is officially underway at Flat Rock Assembly Plant in Flat Rock, Mich., continuing the car’s first-ever global launch.
This is the first year Mustang is available to customers in more than 100 markets around the world – including those where motorists drive on the left side of the road.
The addition of a right-hand-drive Mustang to Ford’s global vehicle lineup allows export to more than 25 of those markets around the globe, including the UK, South Africa, Australia, New Zealand and Japan.
More than 3,000 orders have already been received in Australia, shattering pre-arrival sales expectations. Four hundred orders have been received in New Zealand, where customer deliveries will also begin this spring.
Customer anticipation for Mustang in Europe was obvious last year when Ford opened pre-ordering for 500 Mustangs during the 2014 UEFA Champions League finals; customers filled the pre-order list in mere minutes.
And which colours are most popular among all-new Mustang customers? Initial sales show that in Europe, Magnetic Grey and Race Red are the most popular exterior paint color choices. Race Red is also the top choice for customers in China, followed by Black. Meanwhile, Black takes the top spot in both the U.S. and the Middle East.